June 28, 2024 Integrations Fairing to Yotpo: Shopify Flow Discover how Fairing's post-purchase survey attribution seamlessly integrates with Yotpo's email and SMS marketing through Shopify Flow. by Bryan Teo
June 24, 2024 Research The Guide to Market Research for eCommerce Learn to navigate the world of eCommerce and unlock the potential of your business with our comprehensive Guide to Market Research for eCommerce. by Bryan Teo
June 17, 2024 Analytics Maximize Customer Insights with Fairing's New LTV Analytics Add-On Discover deep insights into customer lifetime value by connecting survey responses to long-term spending behavior with Fairing's new LTV Analytics add-on. by Isaac Lee
June 14, 2024 Analytics LTV to CAC Ratio: Why This Could Be the Game-changer for Your eCommerce Brand Discover why the LTV to CAC ratio is a game-changer for eCommerce brands and use it to optimize your marketing strategies and achieve sustainable growth. by Bryan Teo
June 14, 2024 Integrations A Quick Guide to Shopify Flow Learn how to optimize your business operations with Shopify Flow in this quick guide by automating workflows and increasing productivity without coding. by Bryan Teo
June 13, 2024 Analytics Calculating Customer Lifetime Value (LTV) for Your eCommerce Brand Master the calculation and application of Customer Lifetime Value (LTV) to maximize profitability for your eCommerce business and drive growth. by Bryan Teo
June 12, 2024 Analytics Unveiling the Discount Code Report in Fairing’s Analytics Suite Discover Fairing's new Discount Code Report. It adds to our analytics suite, providing in-depth insights into discount code results and its impact on sales. by Isaac Lee
June 12, 2024 Analytics Understanding Customer Lifetime Value (LTV) in eCommerce Understanding Customer Lifetime Value (LTV) in eCommerce is essential to optimize marketing budgets, drive sustainable growth, and improve customer loyalty. by Bryan Teo
June 10, 2024 Personalization Artificial Intelligence in eCommerce Personalization Explore how AI revolutionizes eCommerce personalization, enhancing CX through advanced recommendation systems, predictive analytics, and dynamic pricing. by Bryan Teo
June 3, 2024 Personalization 7 Ways Your Business Can Personalize for eCommerce Discover top strategies for eCommerce personalization to enhance customer satisfaction and loyalty, tailoring your digital store to individual preferences. by Bryan Teo
May 29, 2024 Analytics Last Click & Discount Insights: The Latest Upgrade to Our Analytics Suite Fairing’s Last Click & Discount Insights: get advanced reports on discount codes and last-click data to improve eCommerce channel performance and tracking. by Isaac Lee
May 29, 2024 Analytics Introducing the Last Click Reporting in Fairing Fairing's Last Click Attribution Report tackles the challenge of 'dark traffic' by comparing Shopify last-click data with your customer survey responses. by Isaac Lee
May 20, 2024 Personalization The Different eCommerce Personalization Applications Your Business May Need Discover essential eCommerce personalization applications you can use to enhance your business and create tailored customer experiences. by Bryan Teo
May 15, 2024 Analytics Feature Highlight: Question Targeting Discover how Fairing's Question Targeting revolutionizes post-purchase surveys (PPS) by allowing you to customize questions based on customer attributes. Tailor surveys using 6 personalization options to gather precise, actionable insights and optimize your marketing strategy. by Bryan Teo
May 13, 2024 Personalization Unlocking Success: The Power of eCommerce Personalization Today A guide for businesses to optimize their operations, explore the pivotal role of eCommerce personalization in enhancing the online shopping experience. by Bryan Teo
May 13, 2024 Zero Party Data 24 Of The Best Post-Purchase Survey Questions We’ve gathered 24 of the best post-purchase survey questions implemented across 2,500+ leading brands to make the most of zero party data at speed & scale. by Micah Elerson
May 8, 2024 Analytics Feature Highlight: Custom Success Message Explore the impact of Fairing's Custom Success Message, focusing on its role in strengthening brand-consumer relations and improving key business metrics. by Bryan Teo
May 6, 2024 Attribution HDYHAU Answer Options: Why eCommerce Brands Use What They Use Discover how you can tailor answer options for maximum impact in your HDYHAU surveys and leverage features like Response Clarification for data collection. by Bryan Teo
May 2, 2024 Conversion Rate Optimization [UPDATED for 2024] 8 Best Post-Purchase Survey Questions For Conversion Rate Optimization (CRO) With Examples Discover how to empower your brand’s conversion rate optimization (CRO) by leveraging real-time consumer insights. Learn how to boost UX, refine SEO, and expand product offerings. by Micah Elerson
May 1, 2024 Analytics Feature Highlight: Live Feed Fairing's Live Feed feature provides real-time insights into consumer responses to attribution surveys, allowing users to perform agile decision-making. by Bryan Teo
April 29, 2024 Zero Party Data How Your eCommerce Platforms Enable Data Analysis on Their Sites Unearth how eCommerce platforms facilitate data analysis. From Shopify's dashboards to Woocommerce's reports, unlock the power of data-driven decision-making. by Bryan Teo
April 24, 2024 Analytics Feature Highlight: Revenue Extrapolation Discover Revenue Extrapolation, a tool for accurately projecting revenue based on current data. Learn to mitigate non-response bias and improve data analysis. by Bryan Teo
April 22, 2024 Attribution Setting up HDYHAU Attribution Surveys for Your Online Business Learn how to implement HDYHAU surveys on your eCommerce platforms with step-by-step integration guides and ways your business can collect valuable data. by Bryan Teo
April 18, 2024 Analytics Feature Highlight: NPS Analytics Fairing's NPS Analytics feature is important for business growth, and our dashboard displays and time series tracking further help business analysis. by Bryan Teo
April 15, 2024 Zero Party Data 8 Best Ways to Collect Zero-Party Data Discover the 8 best ways to collect Zero-Party Data in eCommerce. From interactive quizzes to loyalty programs, unlock valuable insights for your business growth. by Bryan Teo