Fairing Customer Stories

See why customers choose us.

Learn how leading brands are using Fairing for their attribution, personalization, and customer research needs.

Pair
Weezie
Tecovas
Thrive
Blueland
The Weezie Logo

How Weezie optimized a 7-figure ad spend and WOM referrals

Weezie is a luxury towel brand known for its soft, high-quality bath linens that blend style with comfort in everyday bathroom essentials.

  • Sales attributed to word-of-mouth
    35%
  • Advertising budget
    7-figure
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Weezie product example 1
Weezie product example 2
The Tortuga Logo
Weezie
Tecovas
Thrive
Blueland
The Tortuga Logo

How Tortuga took off with direct-from-consumer data from Fairing

Tortuga Backpacks focuses on urban travelers and digital nomads, offering durable, functional travel backpacks ideal for city exploration and extended journeys.

  • Under-reported affiliate sales.
    58%
  • Growth in affiliate sales YoY
    74%
  • Question Stream response rate
    43%
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The Oodie Logo

How Fairing Helped The Oodie Uncover a 13x Underspend on TikTok Advertising.

This Australia-based global brand is cornering the market on light-hearted comfort. Here’s how they make customer listening part of their operating advantage.

  • Sales attributed to TikTok
    13%
  • Underspend uncovered on TikTok
    13x
  • Very warm customers
    65M
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Woman wearing an Oodie sipping tea
The Oodie Logo
The FUM Logo
A non-electronic inhaler with oil infusion sachets
FUM logo

How Füm revitalized its business with customer base insights from Fairing

Füm’s business was in dire straits as the new marketing channels they tested produced promising results, but proved nearly impossible to attribute to the source influencer, creator, or channel

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The ADOPTER Logo

ADOPTER Media Uses Post-Purchase Surveys in Fairing to Fix Fatal Flaws with Podcast Attribution

How podcast advertising specialists ADOPTER Media leverage Fairing to add value and clarity to their clients’ podcast ad buys.

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Weezie product example 1
Weezie product example 2

Ready to better know your customers?