January 25, 2024 Company Announcing Fairing’s Partnership with Disco: Get Up to Three Months of Your Fairing Subscription Free! Join us as we celebrate our partnership with Disco, allowing brands to unlock incremental revenue on their order confirmation pages. by Fairing Team
January 9, 2024 Company Fairing’s 2023 in Review Join us as we recap the strides we’ve made to further zero-party customer data as a key data source for over 2500 brands. by Fairing Team
January 8, 2024 Company Fairing Badged as a TikTok Marketing Partner Fairing joins TikTok Marketing Partners, enhancing eCommerce conversions with post-purchase surveys and new Cross-Channel specialization. by Fairing Team
November 7, 2023 Company Fairing's Partner Program is now live! With continued shared growth in mind, we’re thrilled to announce the much-anticipated launch of Fairing’s Partnership Program. by Charlotte Talesnick
October 4, 2023 Company It’s Official: Fairing is now a Shopify Plus Certified App Partner! With thousands of Shopify and Shopify Plus customers already using Fairing’s best-in-class post-purchase survey solution, we’re excited to join the Shopify Plus Certified Apps Program. by Isaac Lee
October 2, 2023 Company Small Big Upgrades - September '23 In September, we launched 12 improvements to the Fairing user experience. by Matt Bahr
June 11, 2023 Company June Product Updates The unlock of personalization is that it improves customer satisfaction while nurturing LTV. Learn how to use post-purchase surveys to tailor you marketing strategy with these 3 ecommerce personalization examples. by Matt Bahr
May 4, 2023 Company Fairing Feature Bundle: Q2 ‘23 Missed any of our smaller feature rollouts this quarter? Get the drop right here. Archiving questions, auto-advancing responses, reclassified response analytics, and more. by Matt Bahr
March 29, 2023 Company QOTD: Have You Used ChatGPT To Shop For New Products? If you think it’s too early to think about ChatGPT and AI-assisted shopping as an exposure channel for your DTC brand… think again. by Mitch Turck
March 20, 2023 Company What Is A Fairing? After rebranding from EnquireLabs to Fairing, we’ve occasionally gotten the question: what does it mean? Pull up a seat and put on your most aerodynamic helmet as we dive into the metaphor of a fairing. by Mitch Turck
February 7, 2023 Company Response Data Reclassification Transform your unstructured data with Fairing’s new Response Reclassification feature, and bring clarity to your reporting & integrations. by Matt Bahr
December 26, 2022 Company Fairing Named Among The 14 Retail Tech Startups Set To Soar In 2023 Insider asked prominent investors about the retail tech startups they think will soar in 2023; Fairing is thankful to be included in this elite list. by Micah Elerson
November 2, 2022 Company QOTD: Did You Read Any Reviews Before Buying? Fairing’s Question Of The Day, ”Did You Read Any Reviews Before Buying?”, can quickly segment your customer feedback toward optimizations in CRO and attribution. by Mitch Turck
July 11, 2022 Company EnquireLabs Is About To Become Fairing EnquireLabs is now Fairing: bringing speed & scale to survey data for DTC brands. Learn about the rebrand, and how it translates to our road ahead. by Matt Bahr
March 30, 2022 Company Announcing Our API: Programmatic Question And Response Data With integrations and destinations at the forefront of Fairing’ value proposition, we’ve now rolled out our API to enable programmatic access to your question & response data. Many of our clients and partners have had fantastic ideas for use cases with Question Stream™️ data, and we’re excited to see how the API helps those ideas take shape. by Matt Bahr
March 27, 2022 Company We Raised $4.5MM To Bring Speed & Scale To Zero-Party Data We’re ecstatic to announce our latest funding round led by True Ventures, and supported by investors V1.VC, FiDi Ventures, Hawke Ventures, and Silicon Ventures, along with our wonderful angel investors and DTC leaders including the founders of Chubbies, Ted Wang, Harris Barton, Daphne Carmeli, and Casey Armstrong. by Matt Bahr
January 26, 2022 Company Fairing: The 7 Operating Principles When we began hiring in a more systemic fashion, we knew it was time to solidify our company values. Every successful startup reaches this juncture, but until recently, many of them addressed the problem with overly simplistic solutions. by Matt Bahr
November 12, 2021 Company Announcing Our Updated Plans & Pricing With our rollout of Question Stream™ now in full effect, it’s time to bring our clients around to the big picture, and what it means to operationalize DFC! by Matt Bahr
July 6, 2021 Company Post-Purchase Surveys (PPS) with Quip's First Employee, Shane Pittson Our latest episode of the Question Authority podcast features Shane Pittson, Quip's first employee and current Head of Growth & Marketing. by Mitch Turck
June 22, 2021 Company Customer Research With Zappos' Alex Genov Our latest episode of the Question Authority podcast features Alex Genov, Head of Customer Experience Research at Zappos. by Mitch Turck
June 9, 2021 Company Zero Party Data with Gen Furukawa Our latest episode of the Question Authority podcast features Gen Furukawa talking to us about zero party data and his Shopify app Prehook. by Mitch Turck
May 25, 2021 Company Quant Vs. Qual With Sam Deutsch Our latest episode of the Question Authority podcast features Sam Deutsch of Anheuser-Busch InBev talking to us about all things quant vs. qual data. by Mitch Turck
May 10, 2021 Company Behavioral Science with Lilly Kofler Our latest episode of the Question Authority podcast features Lilly Kofler talking to us about behavioral science. by Mitch Turck
April 28, 2021 Company Announcing The Question Authority Podcast Question Authority: a podcast where marketing experts teach brands about the art & science of questions. by Matt Bahr
April 27, 2021 Company Offline Attribution with Krystina Rubino Our latest episode of the Question Authority features Krystina Rubino of Right Side Up talking to us about offline attribution, and podcast advertising. by Mitch Turck