Fairing operationalizes zero-party data, so brands can stop renting relationships from third parties, and start building mutual benefit with consumers.
A fairing is a harmonious surface, in our case designed to help DTC brands embrace the flow of their customer relationships. We create a sustainable, maneuverable advantage in the age of transparent commerce. DTC is growing; we’re here to help it to grow up.
Founded by Matt Bahr and Curt Hasselschwert, Fairing is a remote-first company, headquartered in NYC — and we’re always hiring difference-makers.
We build the pipes, filters and levers that make survey data an always-on, proprietary data source enhancing the entire martech ecosystem. Engineers, data scientists, customer success advocates and generally curious people are always welcome at Fairing.
Fairing’s supporters aim to close the loop on what gives DTC brands their inherent advantage: direct customer relationships.