The 2024 Ecommerce Brand's Guide to Zero-Party Data
Unlock the power of zero-party data with Fairing’s Ultimate Guide to Zero-Party Data. Learn top strategies to collect and utilize zero party data insights to get a competitive edge.
by Bryan Teo
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Fairing x TikTok Announce Ad Credit Incentive Program
TikTok is partnering with Fairing to equip advertisers with tools to make smart performance budget allocation decisions based on valuable sources of attribution. This work will help TikTok explore ways to enhance & build reporting products in the future.
by Matt Bahr