April 24, 2024 Analytics Feature Highlight: Revenue Extrapolation Discover Revenue Extrapolation, a tool for accurately projecting revenue based on existing data. Learn how to mitigate non-response bias and improve data analysis with this feature. by Bryan Teo
April 18, 2024 Analytics Feature Highlight: NPS Analytics This essay introduces Fairing's NPS Analytics feature, explains the concept of Net Promoter Score (NPS) and its importance in business growth. Additionally, it outlines how Fairing facilitates NPS calculation and analysis through features like clear dashboard displays and time series tracking. by Bryan Teo
April 10, 2024 Analytics Feature Highlight: Time Series Analytics Explore Fairing's Time Series Analytics feature, designed to track your business progress over time with ease. From monitoring marketing channels to analyzing market positioning and Net Promoter Score (NPS), discover how Time Series Analytics empowers businesses to make data-driven decisions. by Bryan Teo
August 29, 2023 Analytics Feature Highlight: Response Clarification Analytics Fairing's Response Clarification Analytics lets brands peek behind the curtain of basic responses to understand the stories behind consumer connection. by Micah Elerson
August 15, 2023 Analytics Feature Highlight: Pivoting Analytics By Question Response With the power to pivot analytics by question response, you can take one question's response and pair it with another question's response. by Micah Elerson
July 21, 2023 Analytics Feature Highlight: Data Sync Introducing Fairing's Data Sync, your ultimate ally in syncing all that valuable Fairing data directly to your favorite data warehouses. by Micah Elerson
July 15, 2021 Analytics QOTD: Who Can We Thank For Your Purchase Today? It’s tough to think of a brand for whom this question wouldn’t work. Why is that? Data integrity, engagement, and clarification. by Mitch Turck
May 26, 2021 Analytics What Shopify Marketing Analytics Tools Should I Use? If you’re asking yourself what Shopify marketing analytics tools to use, you’re already one step ahead of many Shopify DTC brands who focus too much on reporting, and not enough on analysis. Getting a competitive edge in DTC requires deep analytical dives. by Matt Bahr
October 8, 2020 Analytics Set up a Postgres Database with Your Shopify Data (Developer Not Required) A quick guide to setting up a PostgreSQL database with your Shopify data. by Matt Bahr
September 8, 2020 Analytics Test Yourself: What’s The Value Of An Attributed Sale? A rather hypocritical duality: if a channel provides attribution, those numbers are gospel. If a channel doesn’t, it’s no big deal. by Mitch Turck