Category 'Analytics'

February 14, 2025 Attribution

Introducing Flexible Control Over Your Survey Options: Enable/Disable Response Options

by Matt Bahr

Discover content by category.

All Analytics Attribution Company Conversion Rate Optimization Integrations Personalization Research Survey Methodology Zero Party Data

July 1, 2024 Analytics

Deciphering Survey Data Analysis For eCommerce

Unlock insights and key methods with survey data analysis! Understand consumer behavior, identify trends, and make smart decisions for eCommerce success.

by Bryan Teo

June 17, 2024 Analytics

Maximize Customer Insights with Fairing's New LTV Analytics Add-On

Discover deep insights into customer lifetime value by connecting survey responses to long-term spending behavior with Fairing's new LTV Analytics add-on.

by Isaac Lee

June 14, 2024 Analytics

LTV to CAC Ratio: Why This Could Be the Game-changer for Your eCommerce Brand

Discover why the LTV to CAC ratio is a game-changer for eCommerce brands and use it to optimize your marketing strategies and achieve sustainable growth.

by Bryan Teo

June 13, 2024 Analytics

Calculating Customer Lifetime Value (LTV) for Your eCommerce Brand

Master the calculation and application of Customer Lifetime Value (LTV) to maximize profitability for your eCommerce business and drive growth.

by Bryan Teo

June 12, 2024 Analytics

Unveiling the Discount Code Report in Fairing’s Analytics Suite

Discover Fairing's new Discount Code Report. It adds to our analytics suite, providing in-depth insights into discount code results and its impact on sales.

by Isaac Lee

June 12, 2024 Analytics

Understanding Customer Lifetime Value (LTV) in eCommerce

Understanding Customer Lifetime Value (LTV) in eCommerce is essential to optimize marketing budgets, drive sustainable growth, and improve customer loyalty.

by Bryan Teo

May 29, 2024 Analytics

Last Click & Discount Insights: The Latest Upgrade to Our Analytics Suite

Fairing’s Last Click & Discount Insights: get advanced reports on discount codes and last-click data to improve eCommerce channel performance and tracking.

by Isaac Lee

May 29, 2024 Analytics

Introducing the Last Click Reporting in Fairing

Fairing's Last Click Attribution Report tackles the challenge of 'dark traffic' by comparing Shopify last-click data with your customer survey responses.

by Isaac Lee

May 15, 2024 Analytics

Feature Highlight: Question Targeting

Discover how Fairing's Question Targeting revolutionizes post-purchase surveys (PPS) by allowing you to customize questions based on customer attributes. Tailor surveys using 6 personalization options to gather precise, actionable insights and optimize your marketing strategy.

by Bryan Teo

May 8, 2024 Analytics

Feature Highlight: Custom Success Message

Explore the impact of Fairing's Custom Success Message, focusing on its role in strengthening brand-consumer relations and improving key business metrics.

by Bryan Teo

May 1, 2024 Analytics

Feature Highlight: Live Feed

Fairing's Live Feed feature provides real-time insights into consumer responses to attribution surveys, allowing users to perform agile decision-making.

by Bryan Teo

April 24, 2024 Analytics

Feature Highlight: Revenue Extrapolation

Discover Revenue Extrapolation, a tool for accurately projecting revenue based on current data. Learn to mitigate non-response bias and improve data analysis.

by Bryan Teo

April 18, 2024 Analytics

Feature Highlight: NPS Analytics

Fairing's NPS Analytics feature is important for business growth, and our dashboard displays and time series tracking further help business analysis.

by Bryan Teo

April 10, 2024 Analytics

Feature Highlight: Time Series Analytics

Explore Fairing's Time Series Analytics feature, designed to track your business progress over time with ease and empower you to make data-driven decisions.

by Bryan Teo

August 29, 2023 Analytics

Feature Highlight: Response Clarification Analytics

Fairing's Response Clarification Analytics lets brands peek behind the curtain of basic responses to understand the stories behind consumer connection.

by Micah Elerson

August 15, 2023 Analytics

Feature Highlight: Pivoting Analytics By Question Response

With the power to pivot analytics by question response, you can take one question's response and pair it with another question's response.

by Micah Elerson

July 21, 2023 Analytics

Feature Highlight: Data Sync

Introducing Fairing's Data Sync, your ultimate ally in syncing all that valuable Fairing data directly to your favorite data warehouses.

by Micah Elerson

July 15, 2021 Analytics

QOTD: Who Can We Thank For Your Purchase Today?

It’s tough to think of a brand for whom this question wouldn’t work. Why is that? Data integrity, engagement, and clarification.

by Mitch Turck

May 26, 2021 Analytics

What Shopify Marketing Analytics Tools Should I Use?

If you’re asking yourself what Shopify marketing analytics tools to use, you’re already one step ahead of many Shopify DTC brands who focus too much on reporting, and not enough on analysis. Getting a competitive edge in DTC requires deep analytical dives.

by Matt Bahr

October 8, 2020 Analytics

Set up a Postgres Database with Your Shopify Data (Developer Not Required)

A quick guide to setting up a PostgreSQL database with your Shopify data.

by Matt Bahr

September 8, 2020 Analytics

Test Yourself: What’s The Value Of An Attributed Sale?

A rather hypocritical duality: if a channel provides attribution, those numbers are gospel. If a channel doesn’t, it’s no big deal.

by Mitch Turck

Question Stream™

LTV Analytics New

Attribution Academy New

Question Stream™

LTV Analytics New

Attribution Academy New

Introducing Flexible Control Over Your Survey Options: Enable/Disable Response Options

Discover content by category.

Deciphering Survey Data Analysis For eCommerce

Maximize Customer Insights with Fairing's New LTV Analytics Add-On

LTV to CAC Ratio: Why This Could Be the Game-changer for Your eCommerce Brand

Calculating Customer Lifetime Value (LTV) for Your eCommerce Brand

Unveiling the Discount Code Report in Fairing’s Analytics Suite

Understanding Customer Lifetime Value (LTV) in eCommerce

Last Click & Discount Insights: The Latest Upgrade to Our Analytics Suite

Introducing the Last Click Reporting in Fairing

Feature Highlight: Question Targeting

Feature Highlight: Custom Success Message

Feature Highlight: Live Feed

Feature Highlight: Revenue Extrapolation

Feature Highlight: NPS Analytics

Feature Highlight: Time Series Analytics

Feature Highlight: Response Clarification Analytics

Feature Highlight: Pivoting Analytics By Question Response

Feature Highlight: Data Sync

QOTD: Who Can We Thank For Your Purchase Today?

What Shopify Marketing Analytics Tools Should I Use?

Set up a Postgres Database with Your Shopify Data (Developer Not Required)

Test Yourself: What’s The Value Of An Attributed Sale?