Integration / Google Analytics 4

Analyze your Fairing response data directly in GA4.

  • Automatically send GA4 events each time your customers engage with your post-purchase surveys, ensuring you capture every interaction and gain deeper insights into the customer experience.
  • Utilize GA4’s Custom Dimensions to craft detailed attribution reports, enabling a more granular understanding of customer behavior and optimizing your marketing strategies accordingly.
  • Efficiently channel responses directly to BigQuery using GA4’s Connector, simplifying data management and facilitating more sophisticated analysis and actionable insights.
Google Analytics 4

3,500+ leading DTC brands use Fairing to create their zero-party data advantage.

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