Feature Highlight: Response Clarification Analytics
Overview
You know that feeling when you're savoring a tantalizing dessert, and
you discover an unexpected layer that adds an entirely new dimension to
the treat? That's the zest that Response Clarification with two-step
questions
brings to the world of customer feedback. It's like receiving a letter
and finding a little P.S. at the end, giving you just a bit more
insight, a deeper connection to the sender's sentiments.
Now, let's turn the spotlight on Response Clarification
Analytics
. Imagine having a pair of glasses that allow you to dive deeper, past
the surface, right into the heart of that ocean of data. The Fairing
dashboard, in this case, is that accessory. It’s not just a tool; it’s
like a seasoned guide helping you trek through the intricate landscape
of customer feedback.
This experience isn't just about seeing which roads (or channels) your
customers take. It's more like having a map that showcases the hidden
trails, the secret pathways – the very campaigns that urge them to seal
the deal with a purchase.
How To Use Response Clarification Analytics
Start by popping over to the Question
Stream® page. There, nestled right beside
the title of your question, you'll find a little link called Analytics.
Give it a click, and let it take you to your dashboard. Let's set the
scene with an example: you've just asked your audience the seemingly
straightforward question, "How did you hear about us?" Now, imagine
their responses as puzzle pieces, waiting to be explored.
Once on the dashboard, you'll be greeted by a sea of responses to your
initial query. But here's where it gets juicy: some of these responses
have a story to tell, a little more to share. They beckon you with
clickable links, urging you to dive deeper.
Oh, and if along the way you spot a typo or a misphrased question that's
throwing your data off course, just give us a nudge via chat. We're
always on standby, ready to steer you back on track.
And the pièce de résistance? Once you've chosen a response's follow-up
question, you're ushered into a new dedicated dashboard that unveils the
layers beneath that response.
Uncover New And Unique Insights
Now, with Response Clarification Analytics brands don't just skim the
surface of consumer data but dive deep, unveiling stories that lay
hidden in plain sight.
Brands are navigating their analytics journey by asking questions like
“When did you first hear about us?” followed by “What drove you to
purchase today?” They're gaining a new perspective on the intricate
narratives of cross-channel attributions.
Some brands are venturing into alleyways of curiosity with queries like,
"Why did you make your purchase today?" It's not just data collection;
it's a conversation with your consumers that traditional surveys can
only dream of capturing.
Get Started
Response Clarification Analytics is waiting at the doorstep of every
Fairing customer. If you're scratching your head, pondering how to make
the best of it, we're just a message
away , ready to help. For those
yet to dip their toes into the Fairing experience, a 14-day free
trial awaits or you can book a
demo .
Got a eureka moment or a spark of feedback? The Fairing team waits
eagerly at [email protected] , ever
enthusiastic to sculpt our platform with the chisel of your suggestions.