Why Do Single-Question Surveys Work?

Single-question surveys force you to think harder about the question and the experience, as one should always do when asking customers for a favor.

Why Do Single-Question Surveys Work?

Single-question surveys force you to think harder about the question and the experience, as one should always do when asking customers for a favor.

The Scariest Word In Marketing Attribution: Direct

The scourge of marketing sources goes by many names':' "Unknown", "None", "Dark", "Other"... but in many circles, he is known simply as, "Direct".

New Integration: Increase Your Conversion Rate And AOV With CartHook

When To Start Diversifying Your Media Spend

For an entire generation of Ecommerce marketers, growth was about as complicated as making a mimosa. Not anymore.

Analyzing Survey Responses In Google Analytics

A quick guide on analyzing survey data in Google Analytics 4 (GA4).

New Shopify Flow Feature: Interact With Customer & Order Properties

Fairing customers can now tag customers or orders, update notes, and more with Shopify Flow.

Simplify Customer Segmentation With Fairing’s Shopify Flow Integration

Leverage your post-purchase survey responses to automate workflows and become a better marketer with the help of Fairing’s Shopify Flow integration.

Simplify Customer Segmentation With Fairing And Shopify Flow

Leverage your post-purchase survey responses to automate workflows and become a better marketer.