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Calibrating Your Marketing Mix Model With Post-Purchase Survey Data

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Latest Release

QOTD: What's Your Favorite Podcast?

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A growing collection of our best practices, product updates, and success stories in building a sustainable, maneuverable advantage for DTC brands.

QOTD: What's Your Favorite Podcast?

Fairing’s Question Of The Day, ”What's your favorite podcast?”, uses zero party data to clue you into marketing channel diversification opportunities.
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Featured Blog

Fairing Named Among The 14 Retail Tech Startups Set To Soar In 2023

Insider asked prominent investors about the retail tech startups they think will soar in 2023; Fairing is thankful to be included in this elite list.
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Fairing
Featured Blog

Webinar: Masterclass With Brandon Amoroso Of Electriq

Our latest masterclass webinar features Electriq founder Brandon Amoroso, showing off exactly how he's been using Fairing for years to build a zero party data advantage for his brands.
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Methodology
Featured Blog

QOTD: What Would You Google To Find A Brand Like Ours?

Fairing’s Question Of The Day fuels CRO by asking ”What Would You Google To Find A Brand Like Ours?” Use it to optimize PDPs, social content and more.
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CRO
Featured Blog

Question Bank Integration: Zero-Party Data With One Click

Fairing turns zero-party data into a one-click move, with our integrated Question Bank. Best practice surveying on attribution, personalization, CRO and consumer research, at your fingertips.
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