Latest Release
What Is A Fairing?
Get more actionable insights in a week than most survey tools produce in a year. Use our zero-party data platform to make decisions 10x faster, and build your own competitive advantage.
Consumer feedback, tied to their own transaction data, and routed to the optimal destination in your stack to streamline their customer journey in 6 seconds, instead of 6 months.
Did this customer see us on TikTok? Are our podcast ads working? What’s the next big channel? Brands typically gain a 20%+ improvement in marketing attribution (including attribution on “direct” traffic). Bring future-proof ground truth to your analytics & media mix.
Which lifestyle content should we send this customer? How do we segment competitive switchers from new category buyers? What generation does this customer identify with? Plug a whole new data set into your ESP & SMS tools to level up your brand’s value.
What’s the biggest hurdle in our checkout flow? Why are repeat buyers on a downtrend? When will this customer buy again? Find the “why” behind your buyers’ behavior, and plot a course for streamlined growth with the competitive advantage of post-purchase survey data.
A timeline of questions targeted by customer journey criteria, appended with their customer ID, transaction data, and marketing parameters. Quantitative? Qualitative? It’s the best of both worlds.
Heard about us on YouTube? Okay, which influencer? Switched from a competitor? Okay, what makes us better? Were you planning to spend more on this product? Okay, how much more?
Let your customers light up the unknown-unknowns in your business. Fairing brands constantly find new media channels, new creative hooks, and new markets just by watching our responses roll in.
Get a Question Stream set up in minutes, and start routing post-purchase survey data to your marketing stack for immediate action.
Find out why Fairing was crowned “the last Shopify app we’d uninstall” by a Top 10 VC’s portfolio of DTC brands. All plans get all features and free trial.
Running a store on BigCommerce, Magento, WooCommerce, or any other Ecommerce platform? Get started with our SDK.
Fairing’s SDK can enrich privacy-focused, direct-from-consumer data for any product or service with high transaction volume.
Fairing is designed to operationalize survey data: send it wherever you need it, using our custom-built integrations, partner workflows, or API requests.
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CEO & Founder
wakacoffee.com
I check this app on a daily basis! It gives us so much...
VP, Marketing
tryfum.com
I cannot live without Fairing. Customers are not always going to...
CEO, Founder - fairing.com
Our question analytics dashboard is our source of truth for all of our marketting endevors. We'd be lost without it.
There is literally no other way I’m aware of to truly understand the impact of TikTok other than to ask your customers at checkout.
Fairing’s data enriches our customer-level marketing initiatives and operational insights in a way nothing else can.
Our question analytics dashboard is our source of truth for all of our marketing endeavors. We'd be lost without it.
I cannot live without Fairing. Customers are not always going to remember a coupon code or click your link, so this acts as a last chance to gather data. This compared to bottom-of-funnel analytics, shows a big gap.
I check this app on a daily basis! It gives us so much information about our customer acquisition efforts, provide customer feedback and more intel that helps us to allocate the right budget to the right sales channel.
As an online brand, we spend money on different marketing platforms and can't always track 1-to-1 outcome.
Have a question, media inquiry, or partner opportunity to discuss? We're all ears.
