New: Advanced Attribution is here! A rebuilt “How did you hear about us?” (HDYHAU) survey.

New: Advanced Attribution is here! A rebuilt “How did you hear about us?” (HDYHAU) survey.

New: Advanced Attribution is here! A rebuilt “How did you hear about us?” (HDYHAU) survey.

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Benchmarks

Black Friday & Cyber Monday Benchmarks

2026 edition

How many orders BFCM brings and when they land, by category and price, from 2,200+ brands.

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BFCM Benchmarks 2026 report cover showing the median Black Friday at 4.6x October

How Customers Hear About You at BFCM

BFCM Survey Data · 2026 Edition

Where BFCM customers say they came from, and what your ads and codes miss.

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Cover: How customers hear about you at BFCM, BFCM survey data 2026 edition. Friends-and-family share at the typical Shopify and ecommerce brand, 15.8% in October to 22.0% at BFCM.

LLM Product Discovery Benchmarks

Q4 2025

How much revenue is AI driving for brands like yours? Get industry-specific benchmarks on ChatGPT, Gemini, Grok, and more.

Social Channel Benchmarks

Uncover channel attribution trends and set realistic performance goals with industry-specific benchmarks. In your inbox quarterly.

Close Your Attribution Gaps

Start improving your marketing measurement today with a free trial, or schedule a demo to see our platform in action.

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Installs on Shopify in minutes · No credit card

Close Your Attribution Gaps

Start improving your marketing measurement today with a free trial, or schedule a demo to see our platform in action.

Sign Up

Installs on Shopify in minutes · No credit card

Close Your Attribution Gaps

Start improving your marketing measurement today with a free trial, or schedule a demo to see our platform in action.

Sign Up

Installs on Shopify in minutes · No credit card