Attribution Survey Channel Dictionary
A comprehensive reference for marketing channels and recommended attribution survey wording.
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Affiliate Marketing
Online Advertising
AI Tools (e.g. ChatGPT)
Online Advertising
Applovin
Online Advertising
Connected TV (CTV)
Television
Credit Card Offers
Online Advertising
Customer Lifecycle
Online Advertising
In-Person Event
Out of Home
In-Store
Out of Home
Influencer
Social Media
Linear TV
Television
Meta (Facebook)
Social Media
Meta (Instagram)
Social Media
Online Article/Blog/PR
Online Advertising
Out of Home
Out of Home
Social Media
Podcast
Audio
Radio
Audio
Social Media
SMS
Customer Lifecycle
Snap
Social Media
TikTok
Social Media
Twitter/X
Social Media
Unity
Online Advertising
Word of Mouth
Word of Mouth
YouTube
Social Media
