Triple Whale
Sync your attribution question data with Triple Whale's internal models.
How it works
Triple Whale reads your attribution survey responses and matches them to channels, so you can compare survey attribution against platform-reported attribution side by side. Once there is enough survey data, the signal feeds Triple Whale’s Total Impact model, typically within 7 to 10 business days.
Setup
Generate a token on Triple Whale’s integration settings page, then enable Triple Whale under Integrations in Fairing and paste in the token. Triple Whale matches channel responses like Facebook, Instagram, TikTok, Google, YouTube, Email, and SMS on questions phrased around how customers heard about you.
