TikTok
Create a TikTok-specific API key to share attribution data with TikTok.
How it works
The integration shares responses from one question you choose, your attribution question, and only when the answer is TikTok or a close variation of it. Nothing else is sent. TikTok’s measurement team uses the data to close their attribution gap.
The ad credit program
TikTok offers ad credits to brands sharing Fairing data through the Fairing x TikTok Ad Incentive Program, including $5k in credits for brands spending over $10k a week on the platform. Brands spending less can also qualify.
Setup
Connect TikTok under Integrations, select your attribution question, and Fairing generates a TikTok-specific API key. Submit that key with the intake form to claim your ad credit.
