#1 Marketing
Attribution Tool

  • Unlock attribution data from the source that matters most, your customers.
  • Learn about your customers and marketing insights instantly.

2,500+ DTC brands run Fairing to build their zero-party data advantage

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We prefer to let customers do the talking

David Kovalevski

CEO & Founder

wakacoffee.com

I check this app on a daily basis! It gives us so much...

Adam McNeil

VP, Marketing

tryfum.com

I cannot live without Fairing. Customers are not always going to...

Lindsey Johnson

CEO, Founder - fairing.com

Our question analytics dashboard is our source of truth for all of our marketting endevors. We'd be lost without it.

Ryan Pamplin

Co-Founder & CEO
-
https://blendjet.com

There is literally no other way I’m aware of to truly understand the impact of TikTok other than to ask your customers at checkout.

Jack DeFuria

Fairing’s data enriches our customer-level marketing initiatives and operational insights in a way nothing else can.

Lindsey Johnson

Our question analytics dashboard is our source of truth for all of our marketing endeavors. We'd be lost without it.

Adam McNeil

VP, Marketing
-
https://tryfum.com

I cannot live without Fairing. Customers are not always going to remember a coupon code or click your link, so this acts as a last chance to gather data. This compared to bottom-of-funnel analytics, shows a big gap.

David Kovalevski

I check this app on a daily basis! It gives us so much information about our customer acquisition efforts, provide customer feedback and more intel that helps us to allocate the right budget to the right sales channel.

As an online brand, we spend money on different marketing platforms and can't always track 1-to-1 outcome.

How Fairing works

Fairing post-purchase surveys tie every customer response to their transaction & traffic data, routing those insights to your marketing automation platforms and analytics tools for immediate action. Consumer insights on autopilot.